MAD’24 Workshop: Multimedia AI against Disinformation

Synthetic media generation and manipulation have seen rapid advancements in recent years, making it increasingly easy to create multimedia content that is indistinguishable to the human observer. Moreover, generated content can be used maliciously by individuals and organizations in order to spread disinformation, posing a significant threat to society and democracy. Hence, there is an urgent need for AI tools geared towards facilitating a timely and effective media verification process. The MAD’24 workshop seeks to bring together people with diverse backgrounds who are dedicated to combating disinformation in multimedia through the means of AI, by fostering an environment for exploring innovative ideas and sharing experiences. The research areas of interest encompass the identification of manipulated or generated content, along with the investigation of the dissemination of disinformation and its societal repercussions. Recognizing the significance of multimedia, the workshop emphasizes the joint analysis of various modalities within content, as verification can be improved by aggregating multiple forms of content.